Robbin Goodman is Executive Vice President and a partner at New York-based Makovsky + Company, one of the top 30 independent global public relations and investor relations firms in the U.S., and leads Online Fluency, the firm’s practice focusing on applying social networking to business issues. She brings more than 20 years of experience as a public relations specialist, focusing on Fortune 1000 and emerging business-to-business clients in technology and professional services. Her client programs have yielded major visibility and business impact, and won awards such as The Holmes Report's Gold Sabre, the Public Relations Society of America’s Big Apple, and the International Association of Business Communicators’ Gold Quill. Robbin directs Makovsky’s pioneering Quality Commitment Program, a client-feedback and “continuous improvement” program intended to enhance client service. She also serves on the Board of Directors of the New York Chapter of the Public Relations Society of America, as a member of its Executive Committee.